In a shame-free, fun-loving atmosphere Elizabeth will help you define what makes you unique, how to apply creative skills & effective business practices to lead you out there in the world to start making money at what you love to do RIGHT NOW!
* Define your photographic specialty and what will make you money!
* Define your financial needs & goals, (immediate and long term).
* Portfolio reviews: Fun, shame-free analysis & weekly shoot assignments.
* Motivation, inspiration and positive energy boosters.
WHAT YOU’LL NEED TO START & MAINTAIN YOUR PHOTO BIZ:
* Funding your business: start-up materials & costs.
* Defining expense budgets, establish credit w/lenders, (personal + prof.), money management during challenging times.
* Self Promotion: Make yourself remembered! Company name, logo, business cards, website, letterhead, voice mail, promo materials.
* Dynamic Business documents: Contracts, estimates, invoices, deposits, model releases:
(note: You will be given samples of all of these forms.)
* Dress for Success! Fake it 'til You Make it!! Overcome “Struggling Artist” syndrome.
* Appearance, attitude, sales, deposits, The 11 Rules of client negotiations!
* Gorilla marketing: low-cost, effective advertising methods.
* Turn a $200 head-shot into a $2000 job and repeat client!!
* Working from home vs. office space: pros and cons.
Level 1: Your first paid photo shoot: shoot pre-production prepping, production and post prod presentation: Head-shots, model portfolios, pregnancy, babies, pets, family portraits and other low stress, quick cash-making jobs.
Level 2: Low-budget weddings & events, catalogue, interiors, small products.
Level 3: Big budget weddings & events, ad campaigns, fine art & décor art.
FIRST SESSION: 90 min. $275
FOLLOW-UP SESSION: 60 min $125
(5 follow-up session prepaid package discount: $600. Save $50)
